IONI — Institute of NLP India

Positive Intention

The NLP presupposition-of-practice that every behaviour serves some purpose for the person doing it — protection, safety, belonging — even when the behaviour is costly.

Working with intention rather than against behaviour is the six-step reframe's engine, and the single most de-escalating assumption available in coaching and parenting alike.

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ShriViral Manek, Institute of NLP India · reviewed 30 Sept 2026